Whop + Veda: Onchain Earn for 21M E-Commerce Users
Recently valued at $1.6 billion, Whop is the fastest-growing internet market where people can create, connect, and transact.
To expand its product suite and accelerate growth, Whop launched Whop Treasury, powered by Veda’s vault infrastructure.
“Funds held in Whop Treasury don’t sit idle. Instead, they generate yield securely. Veda lets us offer a wealth-generation engine built directly into the Whop dashboard.”
Michael Beer Head of Crypto, Whop
Over 21M users and 2.5M+ businesses use Whop to buy services and earn money online.
The CHALLENGE
Whop wanted to offer users the ability to earn and compound their balances in a simple way that ensures:
Ease-of-Use
Users can opt in with just a few clicks. Earnings auto-compound.
User Control
Whop users retain control of their funds and can withdraw instantly at any time.
Streamlined Savings
Because Whop payments settle via stablecoin rails, an onchain vault lets users earn without offboarding to fiat.
The Solution
Whop Treasury, Powered by Veda
Veda provides Whop with vault infrastructure and curation services.
STEP 1
User opts into earning yield with Whop Treasury.
STEP 2
Funds are converted to USDT. User retains control of their funds via a self-custodial wallet.
STEP 3
The USDT is routed through a Veda vault, programmed for yield generation and user safety.
STEP 4
The vault deploys funds to Aave on the Plasma blockchain. Accrued interest from lending is credited to the user’s balance.
User-Friendly, by Design
Whop users can activate earning on their idle balances without off-ramping funds or navigating complex crypto workflows, letting Whop keep more activity on-platform.
The IMPACT
E-Commerce Accounts That Earn More
By integrating Veda, Whop created a stablecoin Earn product that users don’t experience as a “crypto product.”
Users can start earning on their dollars in just a few clicks, turning their balances into a more versatile, transparent version of a high-yield savings account.
With Whop Treasury, Whop strengthens its leading position within e-commerce as the best place to build businesses online.
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